America online inc .,disclosure strategy case study help analysis with solution services online
Looking for America online inc .,disclosure strategy case study help analysis with solution ,you are in correct place. This case discuss since going public ,AOL was disclosed on a quarterly basis of additional metrics to give analyst and investors away to track the growth of its customer base and the value created through their marketing efforts .These figures give talks management with sell side analyst attentions and military analysts with the evidence they need to sell new business AOL,to a cunning institutional investor .This case raises in early 1998 ,when AOL goes on the ISPON income derived mostly from subscribes to get online media company with a significant portion of its revenue from online advertising and e-commerce .Since the company was taken over, the management has been addressed and that additional metrics to disclose on a quarterly basis .The challenge is to select the parameters that gave the financial community away of understanding the performance of future AOL. Teaching purposes:provides and opportunities to discuss the advantages and disadvantages of additional disclosure as a learning tool for wall street about the evolving business model of the company withdrawn 08/5/02.
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CASE ID: HB CASE 59
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