Case Study -AW-Q476 Online Services
Case 6: Arley Merchandise Corporation
Some Pointers
Assuming Arley’s common stock, would sell at $6.50 per share in the public market, is the proposed “money-back guarantee” likely to have sufficient value to bridge the $1.50 gap noted in the case?
As indicated in the presentation, you can break down the market value of the unit as follows
Market Value of the Unit
=Market Value of Stock + Market Value of Put Option
=Market Value of Zero-Coupon Bond + Market Value of Call Option
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Use Black-Scholes to solve for these components. Black-Scholes is covered in Chapter 6 of the Lacey text.
Why is the alternative of meeting the money-back guarantee by issuing a tenyear note included in the proposal. How does this affect the value of the guarantee to purchasers?
You want to address the issue of information asymmetry
How does the proposed Arley security differ from a convertible subordinated debenture?
In explaining the differences you want to address the conversion period, the rate of interest paid and the life of the issue.
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