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Segmentation is technique used to identify target markets. It is the process of dividing the market into sub groups based on some shared characteristics. The market consists of prospects and existing customers. The preferences of the customers are becoming wider and there is a need to structure the population to identify the groups that are more profitable. As more options are available in the market, segmentation is becoming critical to any marketing plan. More is expected from the assignments on the topic. If you are looking for help, segmentation assignment help is the service to come to. We provide the best in a budget that is easy on your pockets.
 

How to Create Segments?

 
Companies are trying new ways to divide the population into groups but there are a few ways which are the most basic. They are as follows
 
1. Needs
2. Wants
3. Demands
 
The above characteristics help in forming segments. It helps us create products that satisfy major segments and thus drive growth. Learn more from the experts at segmentation assignment help. The experts at segmentation assignment help have years of experience in the work and will provide you with everything you need for the assignment.
 

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Types of Market Segmentation

 
A company decides on market segmentation when it is sure that the customers would want the product that it has to offer. The types of market segmentation are as follows
 
1. Demographic Segmentation
2. Behavioral Segmentation
3. Psychographic Segmentation
4. Geographic Segmentation
 
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